Greater Integration – Wine & Spirit Industry Consulting

What’s In A Name?

Greater Integration is a consulting group servicing the wine and spirit industry. Whether a brand is new to the market, or a known label, we shorten the path to the next level of success. We do this by leveraging our network of connections and extensive industry experience to create and execute strategic plans for greater total profitability.

You’ve heard it said, “It’s not WHAT you know, but WHO you know.”
Our clients know that real success comes from a greater integration of both.

Give us a call

314-401-4277

Services

Getting your business to the next level faster requires expertise that might currently be outside your wheelhouse. As consultative partners, we collaborate with brands to identify key areas for focus which will yield the greatest amount of growth for the long-term. Two of our most common engagements include:

BRAND AND MARKET ASSESSMENT

Our proprietary assessment puts your brand under scrutiny and identifies four key areas where effort can produce the greatest amount of impact. Our expert review brings clarity so you can consider your next steps. Together we:

Identify Growth Stage
Evaluate Sales & Marketing
Review Distributor Relationships
Consider Footprint Opportunities

BRAND AND MARKET CONSULTING

We create brand strategies around key areas for growth. We develop a strong sales and marketing program that establishes share of mind and share of voice. We execute strategies while maintaining a continual evaluation of your brand and the markets as they constantly change. Areas of focus often include:

Brand Refresh
Sales & Marketing Expansion
Brokerage Management
Distributor Engagement

Let’s Talk

Greg Ilewski
President

As a Fortune 500 Sales and Marketing leader my experience spans the diverse consumer packaged goods industry and includes work at Quintessential Brands Group, First Ireland Spirits Company, Constellation Brands, Diageo and Pepsi Cola. I have been fortunate enough to work in highly structured and entrepreneurial organizational cultures.

From these formative experiences I created a deep understanding of how to constantly improve sales performance while incorporating other company-wide performance objectives. My expertise includes streamlining processes, managing brand consistency in a rapidly evolving industry and identification of new revenue sources that drive brand awareness. This experience taught me creative ways to solve entrepreneurial problems and grow a team capable of developing value-added packaging and solving product access problems.

I love bringing my diverse management experience that carried me across state, regional and national lines to small and large distributors. I bring my growth-hacking skills to every project and enjoy the challenge each unique situation brings.

years of combined industry experience

average cups of coffee for Greg to get going

mugs of tea needed to get Andrew moving

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industry connections made

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Get Inspired

“If opportunity doesn’t knock, build a door.”

Milton Berle

“It is not the voice that commands the story; it is the ear.”

Italo Calvino

“The best way to predict the future is to create it.”

Peter Drucker

“If you really look closely, most overnight successes take a long time.”

Steve Jobs

“You are going to come across people in your life who will say all the right things at all the right times. But in the end, it’s always their actions you should judge them by.”

Nicolas Sparks

“The way to get started is to quit talking and begin doing.”

Walt Disney

“Success is not the key to happiness. Happiness is the key to success. If you love what you are doing you will be successful.”

Albert Schweitzer

Who We’ve Worked For

Who We’ve Worked With

Contact Us

We’re approachable guys with real-world experience. If you’re ready to shorten the time needed to take your spirit brand to the next level, let’s talk!

Give us a call